Not another listing. A pub sport revenue engine.

Turn Sky & TNT subscriptions into packed tables, bookings and local search traffic.

PubSport AI finds televised fixtures, matches them to each pub’s subscriptions, then publishes fixture pages, posters, staff schedules and social copy automatically.

See fan viewSee Bedford pilotSee world-beater planOpen command desk
Fixture feedsBroadcast matchingLocal SEOPostersBooking linksAnalytics

Product demo

From fixture to full campaign in seconds.

A venue connects its channels once. PubSport AI turns live sport into pages, posts, bookings, reminders and staff instructions.

Arsenal v ChelseaBig screen · Sound on · 17:30
Campaign generatedGoogle · Instagram · WhatsApp · Email
Bookings rising18 table clicks · 7 darts upsells
1

Fixture detected

Broadcast source + pub subscriptions confirm what can be shown.

2

Campaign created

Website page, Google post, social captions, posters and email/WhatsApp copy.

3

Venue briefed

Staff get screens, channels, sound policy and booking/upsell prompts.

4

Revenue tracked

Clicks, bookings, darts, offers and estimated spend feed the ROI cockpit.

The platform

Everything a venue needs to market sport properly.

Fanzo helps people discover pubs. PubSport AI helps pubs own the traffic, convert it, and reuse it every week.

01

Fixture intelligence

Merge sport feeds, broadcaster listings and venue subscriptions into one clean schedule.

02

SEO landing pages

Automatically publish “watch X in Y town” pages for every high-value game.

03

One-click marketing

Generate posters, staff PDFs, WhatsApp copy and social posts in the venue’s tone.

04

Manager overrides

Staff can mark sound on, main screen, not showing, private hire clashes and booking links.

Connection Hub

Connect the channels pubs already use.

PubSport AI becomes the control room: socials, email lists, booking apps, Google, WhatsApp and the pub website all driven from one fixture plan.

Social mediaFacebook PagesInstagramTikTokX / TwitterLinkedInGoogle Business Profile
Email & customer listsCSV importMailchimpKlaviyoCampaign MonitorCustomer tags by team/sportGDPR consent tracking
Booking appsDojo bookingsDesignMyNightOpenTableSevenRoomsResDiaryNow Book It
Direct messagingWhatsApp remindersSMS campaignsMessengerTelegramStaff WhatsApp run-sheets
Website & SEOEmbeddable widgetWordPressSquarespaceWixVenue-domain micrositesEvent schema
Venue systemsEPOS / till exportsTable plansDarts lanesDigital signageStaff rotaScreen map

Why pubs switch

Fanzo lists the venue. PubSport AI builds the venue’s own sport machine.

Typical listing tools

  • Rented audience
  • Manual fixture admin
  • Limited SEO value
  • Weak booking conversion

PubSport AI

  • Owned venue pages
  • Auto fixture + broadcaster matching
  • Big-match local SEO
  • Booking, darts and table upsells

Pricing

Cheap enough for independents. Useful enough for groups.

Fixture Page

£29/mo

Auto-updating live sport page for one venue.

Marketing

£59/mo

Fixture page plus posters, captions and weekly schedule assets.

Autopilot

£99/mo

SEO pages, analytics, booking links and campaign planning.

Pilot venue

Built first around The Bedford.

The Bedford — Tunbridge Wells

Next commercial step

Sell to pubs already paying for sport.

Target venues paying for Sky/TNT who do not have good sport pages, posters or weekly fixture workflows.